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Maher Questions NFL's Removal of "End Racism" Message from Super Bowl End Zones

Former NFL quarterback and current FOX Sports analyst Tom Brady recently appeared on 'Fox & Friends' to discuss his upcoming Super Bowl broadcasting debut and offer guidance to aspiring young athletes. In other Super Bowl news, "Real Time" host Bill Maher expressed his approval of the NFL's decision to remove the "End Racism" message from the end zones for Super Bowl LIX, calling the message "stupid to begin with." The slogan, previously displayed during Super Bowl LVII in 2021 and the 2025 NFC Championship Game, was absent from the field during the Chiefs-Eagles matchup.

Maher speculated that former President Trump, who was expected to attend the game, might have influenced the NFL's decision. This prompted a reaction from Puck News' Tara Palmeri, who questioned the rationale behind removing the message. Maher argued that the message was ineffective, posing the question of whether a racist would change their views simply by seeing it in the end zone. He also questioned its impact on non-racists. Palmeri countered that the message promoted a general sentiment of not being offensive, but Maher maintained his stance, suggesting it was more offensive to constantly remind viewers about racism during a game. Florida Representative Byron Donalds humorously added that everyone tends to view others as the problem.

Real Time host Bill Maher

"Real Time" host Bill Maher questioned the effectiveness of the "End Racism" slogan in NFL end zones. (Screenshot/HBO)

End Racism

The NFL decided against displaying "End Racism" in the end zones for Super Bowl LIX. (Kirby Lee/Getty Images)

Super Bowl LIX football

The Kansas City Chiefs and Philadelphia Eagles competed in Super Bowl LIX. (Kirby Lee-USA TODAY Sports)

Instead of "End Racism," the phrases "Choose Love" and "It Takes All of Us" were displayed in the end zones of the Caesars Superdome. An NFL representative explained to The Athletic that the change was prompted by recent national tragedies, including a terrorist incident in New Orleans, wildfires near Los Angeles, and a fatal plane crash near Washington, D.C. The new messages were intended to offer inspiration and acknowledge the collective hardships faced by the nation.